World 4 QUARTERLY INDUSTRY REPORT 03-31-2019 Year 4 Quarter 4 BUSINESS POLICY GAME, 7TH EDITION 10:06:43 F1 © 2016 by Richard V. Cotter, David J. Fritzsche and Simon Rodan ---------------------------------------------------------------------------- FINANCIAL MARKET DATA Merica Sereno | ---Credit Rating--- GDP Index (Nominal) 122.50 170.50 | Interest Rates: No. 1 No. 2 No. 3 Consumer Price Index 115.40 145.20 | Long-Term 7.80 9.60 10.70 Stock Market Index 90.40 | Short-Term 9.10 9.80 10.90 3-Month Time CD Rate 8.05 | ---------------------------------------------------------------------------- REAL GROSS DOMESTIC PRODUCT FORECAST Actual Values, Last 4 Quarters Forecast Values, Next 4 Quarters Qtr 13 Qtr 14 Qtr 15 Qtr 16 Qtr 17 Qtr 18 Qtr 19 Qtr 20 Merica 107.40 107.59 108.06 106.15 105.01 103.06 103.65 102.82 Sereno 110.19 113.47 116.22 117.42 120.14 126.12 130.86 130.10 ---------------------------------------------------------------------------- EXCHANGE RATE FORECAST Sereno 6.29 6.31 6.28 6.28 6.35 6.19 6.20 6.24 ---------------------------------------------------------------------------- Inves- Stock Earn- Divi- tor Shares Bank Time Credit Co. Price ings dends ROI Issued Bonds Loans Cash CDs Rating 1 0.94 0.044 0.000 -22.2 5500 2000 0 3625 0 3 2 1.12 0.163 0.050 -15.5 7000 2000 0 3086 3000 2 3 1.22 0.125 0.000 -14.4 6000 1500 0 1293 0 2 4 1.68 0.317 0.000 -3.9 3500 2000 0 2165 0 2 ---------------------------------------------------------------------------- Income Income Income Sales Bonds Int. Net Fixed Total Total to to to to to Cover- Co. Income Assets Assets Equity Assets Equity Sales Assets Equity age 1 243 7798 14620 11390 1.7 2.1 7.0 23.9 17.6 9.1 2 1143 12007 21651 17324 5.3 6.6 17.0 31.1 11.5 42.3 3 751 14621 19984 16201 3.8 4.6 10.5 35.8 9.3 41.9 4 1109 10187 17449 12981 6.4 8.5 14.7 43.2 15.4 44.8 ---------------------------------------------------------------------------- Key: Company 1 Scrub Buddies Company 2 PurTaste Company 3 Harken Company 4 Coyote Components Corp. World 4 QUARTERLY INDUSTRY REPORT, Page 2 03-31-2019 Year 4 Quarter 4 BUSINESS POLICY GAME, 7TH EDITION 10:06:43 F2 © 2016 by Richard V. Cotter, David J. Fritzsche and Simon Rodan ---------------------------------------------------------------------------- Sales Market ----Sales (in 000s)---- --------Product Price--------- Co. $000s Share Tot M1 M2 M3 S M1(M$) M2(M$) M3(M$) S(Ps) 1 3492 12.6 288 62 68 71 87 12.00 11.30 11.30 85 2 6743 28.2 646 182 212 133 119 9.99 9.99 9.99 78 3 7157 28.6 655 156 154 231 114 10.20 10.20 10.30 89 4 7546 30.6 702 209 166 173 154 10.10 10.10 10.10 82 ---------------------------------------------------------------------------- Model Model New Plant Expansion AltmanZ Co. No. Avail Lines M1 M2 M3 S Year 1 2 2 0 0 0 0 0 2.02 2 3 4 0 0 0 0 0 2.47 3 3 3 4 0 0 0 2 2.48 4 3 3 0 0 0 0 0 2.37 ---------------------------------------------------------------------------- Q Product Position Map u Features M1 Features M2 Features M3 Features S a 1 2 3 1 2 3 1 2 3 1 2 3 l ----------------- ----------------- ----------------- ----------------- 4 | |1 | |1 3 | |1 3 | | 3 | | | | | | | | | | | | | | | | ----------------- ----------------- ----------------- ----------------- | | 3 | | | | 4 |1 | 2 | | | | | | | | | | | | | | | | ----------------- ----------------- ----------------- ----------------- 2 |3 | 2 |4 | 2 |4 | 2 | | 1 | | | | | | | | | | | | | | | | ----------------- ----------------- ----------------- ----------------- ---------------------------------------------------------------------------- Key: Company 1 Scrub Buddies Company 2 PurTaste Company 3 Harken Company 4 Coyote Components Corp.